Led end-to-end UX for B2B dashboards (admins, employees, resellers, partners), including user research, personas, onboarding, configuration, payments & deployment flows
Revamped website UI & design system (Dark Mode, Product Hunt 2023), improving information architecture & user journeys, resulting in 3× onboarding growth and 40% revenue increase
Designed and integrated AI assistant, CloudLink, and Spaces module, using heatmaps & user feedback to optimize workflows, enable multi-app launches, and streamline browser-based OS workspaces